Client: Keck School of Medicine of USC
- Date: December 2017
- Link: keck.usc.edu
- Type: Digital Identity, Web Design, Syndication Feed, Parallax Design and WordPress Development
The challenge
Our team received specific instructions given by the dean of a top-ranked medical school to mock up three different interfaces. The mockups featured varying color schemes that went from light to dark to capture the dean’s unique visual identity. We strategically implemented content to reach target audiences while ensuring content could be populated automatically. The goal was to brand the Keck Medicine of USC interim Dean towards the academic and clinical audience with web developing an user-friendly, WordPress website, functional website to help users understand who and what the dean of Keck School of Medicine of USC will perform for the university community.
The web design solution
Focus on custom WordPress web development with engineering a parallax theme to showcase the new dean of Keck Medicine of USC credentials and announcements. We engineered a responsive interface from the approved mock up, populated news stories from an external website and created a unique user-friendly look and feel that was in line with the USC brand.Developing blog section to post stories and news update, flashy parallex landing page, website optimization for page load speed and SEO strategies. The approach was web develop an user-friendly website to market towards the healthcare industry to showcase the interm dean of Keck Medicine of USC.
